I've tried over a dozen companies and dozens of oils... this is the top of the top. Inital feel in beard is outstanding, but it lasts past the 5min of absorption. The healthiest feeling oil I have ever used. For scent, imagine a nice complex base with just enough fresh picked apple to be dominant but not overpowering. So well balanced. If I had to pick one oil to use, this is it, and this is the scent.