I was already a fan of Fable's oils and butters (especially the CBD line), but had never tried any of the co-washes. Now my question to myself is Why did I wait so long? This product is amazing, and I noticed a difference from the very first use! My gray whiskers were the softest they had ever been, and that warm soft pumpkin spice scent made me not want to leave the shower. To be sure more Fable co-washes will be joining my beard care routine!