Fist, let me say this is easily a 6 to 8 hour scent in beard. The smell is one of a kind. In bottle, I got pure apple orchard. In beard, I got more of the pear. Very stand out scent and not over pouring. As with all Fable products I've tried, the feel in beard for both oil and butter is superb! The butter melts easy and provides a nice bit of styling hold. I suggest this product and company to anyone. Collin the owner is a stand up guy. You will not be disappointed. Fable Beard Co. is currently one of just a few beard companies I currently recommend on almost a daily basis. Cheers 🍻 and beard on everyone!